Client
Ü-PLUG MEDIA
Services
Logo, Media Kit (visual templates)
Year
2022
In 2022 we had the project to create a logo and the content templates for a Portuguese Rap Media in Instagram named « Ü-Plug ».
The goal was to develop a visually striking logo and adaptive templates that reflect the vibrancy, energy, and authenticity of rap music and culture.
The design process started with a benchmark into Portuguese rap culture, including its history, aesthetics, and other media contents. This foundational understanding informed the conceptualization phase, during which multiple design concepts were generated and refined iteratively.
